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Why Most Businesses Fail to Expand into Saudi Arabia and the UAE—And How to Avoid Costly Mistakes

Expanding into Saudi Arabia and the UAE presents enormous opportunities, with both markets playing a central role in global trade, investment, and economic growth. However, despite the potential, many businesses fail when trying to enter these markets.
A McKinsey & Company study found that over 70% of international businesses struggle to scale in new markets due to poor market entry strategies, lack of local connections, and regulatory challenges. In Saudi Arabia and the UAE, these barriers can lead to delayed approvals, failed partnerships, and millions in lost investments.
At R Consultancy Group UK, we help businesses bypass these challenges and fast-track success.